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This position is accountable for the vision and strategic direction of Consumer & HCPs Engagement for Start Healthy Stay Healthy Brand within Nestle Infant Nutrition BU, across these key areas:  1)  SHSH Website as the main focus of the job  2) Social Media and Digital Platform  3) Consumer On-ground Activities 4) Nurses Engagement Plan (digital + on-ground)   This role will: • Lead the vision and strategy for the future of Consumer Engagement for the brand • Be responsible for execution of the strategy  • Directly report of SBM within the BU   Key Requirements: Bachelor's degree in any relevant field Digital agency experience Managing digital brand strategies + Implementation of plans in line with business objectives Solid knowledge of google analytic